AwaNama , the Afghan pioneering company , engages in the fields of media consulting, planning, conceiving and producing radio and television programs as well as advertising. Funded initially by international donors such as the European Commission, USAID, the Embassies of the United States, Germany and Denmark as well as by other government (GOs) and non-government organizations (NGOs), AwaNama has been developing into a highly professional – yet lean – media agency.

Good Morning Afghanistan (GMA), a public service-type radio outlet, was launched in February 2002. GMA is a unique example of independent journalism, effective management, high quality program production by AwaNma. GMA is kept politically and financially independent. AwaNama Productions guarantees GMA's economical sustainability. AwaNama employs more than 60 highly trained and experienced radio and television producers, designers, journalists and researchers.

Quality Matters! AwaNama cares for what the customer wants to achieve. On the basis of a set budget and timeframe, AwaNama plans and aims at the best quality possible. In order to advice the client about the best possible media concept coupled with a very high degree of audience retention, AwaNama's customer orientation and cooperation is particularly intensive during the planning and pre-production phase. Backed by an Afghan vision and international benchmark standards, AwaNama's creative team stands for acceptance and effectiveness of the chosen content matter. We are catering for an Afghan audience, and we are meeting international standards of the media markets abroad.

Impact monitoring and research components, documented regularly, are part and parcel of every project phase. It is our declared strategy to take utmost care in the assessment and research of the audience targeted for by the client. This is regularly substantiated by relevant qualitative and quantitative reports, evaluation results and assessments. Abiding by all laws as well as rules and regulations applicable in Afghanistan or wherever our crews happen to work is vital for us.

Our commitment to Nation Building and the continued peaceful development of Afghanistan leaves us with the solid responsibility to think and perform beyond business requirements. Thus, one of our distinct objectives is to offer dedicated support to the implementation of development projects for Afghanistan at minimal or non-profit rates.